Director - Product Marketing
September 16
Description
• Develop compelling product positioning and messaging that resonates with our target audience. • Conduct market research to identify trends, opportunities, and competitive landscapes. • Plan and execute successful product launches, including go-to-market strategies. • Monitor the competitive landscape and analyze competitor offerings. • Provide sales teams with training and resources. • Foster relationships with customers and partners to gather feedback. • Work closely with product management teams to align development with market needs.
Requirements
• Bachelor's degree in Marketing, Business Administration, or a related field. • 10+ years of experience in product marketing, preferably in the B2B software or technology industry. • Proven track record of successfully launching and marketing software products. • Strong understanding of supply chain concepts and industry trends. • Excellent analytical and problem-solving skills. • Excellent communication and interpersonal skills. • Ability to work effectively in a fast-paced, collaborative environment. • Preferred Qualifications: • Experience in the supply chain software industry. • MBA or advanced degree in Marketing. • Experience with digital marketing and content marketing.
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