Director - Content Marketing and Thought Leadership

February 4

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Logo of League

League

League is a leading healthcare technology company that provides a platform designed to transform the healthcare consumer experience. Its platform offers digital infrastructure for data-driven, personalized consumer interactions, enhancing engagement and satisfaction for health plans, payers, and providers. League's solutions focus on creating innovative member experiences, acting as a digital destination for consumer health, and providing omni-channel patient experiences. With a focus on data security and compliance, the platform supports personalized care and modernizes healthcare interactions using data and AI. Additionally, League collaborates with partners to enrich the healthcare ecosystem and facilitates technology teams in developing their own solutions through its developer program.

Insurance • Health Benefits • Employee Health Benefits • HR • Mobile App

📋 Description

• Founded in 2014, League is a platform technology company powering next-generation healthcare consumer experiences. • Work with executive stakeholders to break down complex narratives into simple, compelling ideas. • Develop and execute a comprehensive content marketing strategy that positions League as the category leader in healthcare consumer experience. • Oversee the production of high-quality written and visual content. • Conduct market research and analyze industry trends to develop unique insights and thought leadership pieces. • Collaborate with internal stakeholders and external partners to ensure content aligns with business objectives. • Track and analyze content performance, using data to optimize strategies and maximize impact. • Implement SEO best practices to increase organic traffic and visibility.

🎯 Requirements

• 6+ years of experience in content marketing or thought leadership, healthcare industry knowledge is a must. • Proven track record of developing and executing successful content strategies that drive measurable results. • Excellent writing, editing, and communication skills, with a keen eye for detail. • Strong understanding of SEO best practices and content optimization techniques. • A passion for healthcare innovation and a desire to make a difference. • A self-starter with a can-do attitude who thrives in a fast-paced, dynamic environment.

🏖️ Benefits

• Make a real impact on the future of healthcare, helping to improve the lives of millions. • Enjoy competitive compensation and benefits, including comprehensive health coverage and opportunities for professional development.

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