Senior Brand Copywriter (Europe Remote)

May 1

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LearnWorlds

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LearnWorlds is the top all-in-one platform for creating, promoting & selling online courses.

Educational Technology • SaaS • online courses • Edtech • Elearning

51 - 200

💰 $32M Series A on 2021-07

Description

• Senior Brand Copywriter role focusing on crafting compelling narratives and messaging strategies • Strategic thinker with passion for storytelling and deep understanding of digital marketing • Incorporating emotion and science in messaging • Creating SEO-friendly persuasive copy across various channels • Leading brand language initiatives and guiding brand voice consistency • Mentoring junior copywriters and content creators • Analyzing copy and campaigns performance and optimizing for SEO and conversion • Maintaining knowledge of copywriting trends and e-learning industry

Requirements

• Minimum of 5 years of copywriting experience, with a focus on brand storytelling and digital content strategy. • Strong portfolio demonstrating high-caliber writing skills in English and the ability to generate persuasive copy across various formats. • Experience creating, maintaining, and/or revising brand style guides. • Bachelor’s degree in Marketing, English, Journalism, Communications, or related field. • Proven work experience as a copywriter in SaaS company or ad agency. • Proven results with A/B or multivariate copy testing • Successful conversion copywriter and experienced in providing copy for performance campaigns • Ability to define and incorporate target audience demographics: be adept at varying the voice, style, and other characteristics of messaging based on the industry, persona and marketing channel it’s being executed on. • A strategic thinker with a curious perspective – the kind of person who finds the better way amid established norms • An independent voice who utilizes team dynamics – you offer help where you have expertise and seek help where you don’t • Excellent understanding of SEO, content categorization, and structure, content development, distribution, and measurement. • Strong research skills along with creativity • Always a collaborative spirit with exceptional communication and organizational skills.

Benefits

• Private life and health insurance plan • Fully remote work if you prefer to work from home, apart from when we have team meetings a few times per year • Your personal annual training budget • An annual home office allowance to set up your personal space • Company laptop • 23 days of paid time off • 3 early summer Fridays in July and August • A free LearnWorlds School to build and sell your own courses • Work in one of the globally top 5 e-learning courses platform • An opportunity to grow alongside us and shape the look and feel of tomorrow's e-learning • An entrepreneurial, international, and highly motivated team with a flat hierarchy that will both challenge you and help you reach your highest potential • Annual company retreats (see the video of our latest retreat)