Digital Marketing Lead

4 days ago

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Makan.Design

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Commercial interior design • office interior design • Office furniture • Office fit-out • Commercial furniture

11 - 50 employees

🏢 Enterprise

Description

• We are seeking a creative and results-driven Digital Marketing Lead to spearhead our B2B and B2C marketing efforts. • In this role, you will develop and execute comprehensive digital marketing strategies to enhance brand visibility, generate leads, and optimize customer engagement across multiple channels. • Manage and optimize paid and organic campaigns across channels such as Google Ads, LinkedIn, Instagram, TikTok, Snapchat, and other social media platforms. • Drive lead generation through strategic content creation, email marketing, and SEO/SEM initiatives. • Analyze campaign performance data and provide actionable insights to improve ROI and drive continuous growth. • Collaborate with Sales and Product teams to align marketing initiatives with overall business objectives. • Design and execute A/B testing for campaigns, landing pages, and marketing experiments. • Build and nurture strategic partnerships to expand the company’s reach and customer base. • Lead customer retention strategies, enhancing loyalty through personalized marketing and content. • Stay updated on industry trends, new tools, and innovative practices to ensure campaigns remain fresh and competitive.

Requirements

• Bachelor's degree in Marketing or a related field. • 4-6 years of experience as a Digital Marketing Lead or similar role, with a strong focus on B2B and B2C markets, preferably in e-commerce. • Expertise in digital marketing channels, including SEO, SEM, PPC, social media, and email marketing. • Strong analytical skills and proficiency in tools like Google Analytics, HubSpot, or similar platforms. • Demonstrated success in lead generation, customer acquisition, and campaign optimization. • Exceptional communication and interpersonal skills to effectively collaborate with cross-functional teams. • Passionate about innovation and staying ahead of industry trends.

Benefits

• Collaborative Environment : Work in a supportive and dynamic workplace where teamwork thrives. • Key Player Role : Be an integral part of our startup’s growth and success. • Growth Opportunities : Access continuous learning and development to enhance your skills and career. • Flexible Work Options : Enjoy diverse work setups, including remote, in-office, and hybrid models. • Innovative Culture : Thrive in a fast-paced, customer-focused environment that values creativity and adaptability.