Business Development Manager

November 11, 2023

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MSIGHTS

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marketing • marketing operations • marketing results reporting • marketing performance management • marketing analytics

11 - 50

Description

• Lead prospect research and outreach with 100% focus on outbound lead generation in the US market • Leverage business development tools like LinkedIn, ZoomInfo, and HubSpot to source new leads and manage throughout the sales process • Regularly read industry publications and news sources for lead and account opportunities • Write value-adding communications to leads as part of an overall outbound communications strategy • Document all outbound sales tactics in HubSpot, including call notes, next steps, and related lead/account notes • Ability to proactively pinpoint opportunities from industry news and how they relate to our software platform benefits • Completely comfortable and embraces being a “sales hunter” but understands what it means to be “politely persistent” and wants to always add value • Self driven, self starter, and self motivated • Knows how to match and forward the right type of content to different audiences • Excellent internal communications that detail realistic progress and highlights any obstacles or needs to achieve goals • Technically savvy, wants to learn how our software platform works, and is comfortable (once trained) to do tailored demos with prospects

Requirements

• 1+ years experience in a B2B BDR or SDR role, ideally from a SaaS company • Strong communication skills, both written and verbal, and the ability to work well with internal teams • Global experience is a bonus • Must have a strong working knowledge of PowerPoint, LinkedIn, and CRM or Marketing Automation platforms • HubSpot experience is a bonus • Exceptional follow-up skills, and experience balancing persistence with value-adding prospect communications • Must be detail-oriented, committed to quality, all while being flexible in a fast-paced international work environment • Comfortable working from home as this is a Remote/Telecommute position • Ideal candidates located in North Carolina (USA)

Benefits

• End-to-End Performance Management - connecting media budgeting and planning with media results and business outcomes to measure performance against your planned KPIs • Always-on Digital Accountability - providing real-time insights on media delivery including viewability, fraud, brand safety, plus more to eliminate waste • Media In-Housing / Data Ops - streamlining media data onboarding, harmonization and consolidation at scale for in-house media, analytics and IT teams as well as partner organizations • Taxonomy Compliance - centrally governing the creation of URL and Campaign taxonomy, metadata and naming conventions to drive better data quality, data capture and downstream analytics