Paid Media Specialist

3 days ago

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Olly Olly

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Digital Marketing • SEO (Search Engine Optimization) • PPC (Pay Per Click) • Reputation Monitoring • Small Business Marketing

201 - 500 employees

Founded 2018

🤝 B2B

Description

• Evaluate and provide feedback on the design and performance of ad campaigns across Google PPC, PMAX, LSA, and Meta platforms. • Offer strategic insights on keyword research, audience targeting, and competitive positioning to refine overall campaign approaches. • Review performance metrics (CTR, CPC, ROAS, conversions) and collaborate with execution teams to recommend adjustments. • Manage your own portfolio of clients, fostering strong relationships to maximize ROI. • Hold regular touchpoints with clients to ensure campaign alignment with their goals.

Requirements

• Proven expertise in managing and optimizing Google PPC and LSA campaigns with demonstrated success. • Strong knowledge of Meta Ads Manager for Facebook and Instagram campaigns. • Familiarity with Google PMAX campaigns, analytics tools, and advertising KPIs (CTR, CPC, ROAS, conversions). • Experience upselling and expanding program offerings within client portfolios. • Ability to manage multiple campaigns in a dynamic, fast-paced environment.

Benefits

• Competitive pay : A salary that truly reflects your expertise and experience, plus commission. • 401(k) match : Matched up to 4% after your first year. • Comprehensive insurance : Medical, dental, and vision coverage. • Flexible work : 100% remote, with core hours for seamless collaboration. • Work-life balance : Generous PTO, including 15 vacation days and U.S. holidays.