Digital Marketing and Branding Specialist
December 6
Description
• Develop and execute comprehensive digital marketing strategies aligned with business objectives. • Conduct market research to identify target audiences and industry trends. • Analyze website traffic and user behavior to optimize digital marketing efforts. • Manage and optimize social media channels to increase brand awareness and engagement. • Create engaging content, including text, images, and videos. • Develop and implement a content marketing strategy to attract and retain customers. • Track and analyze key performance indicators to measure campaign effectiveness.
Requirements
• MBA degree in Marketing, Advertising, or a related field. • Proven experience in digital marketing and branding. • Strong understanding of social media marketing. • Proficiency in marketing automation tools (e.g., HubSpot, Marketo). • Excellent analytical and problem-solving skills. • Strong written and verbal communication skills. • Ability to work independently and as part of a team.
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