Data Analyst - Marketing Analytics

August 27

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Description

• Analyze and interpret data sets related to customer behavior, campaigns, and website performance. • Conduct customer segmentation to identify high-value profiles for targeted marketing. • Utilize analytics tools to track and report on website performance and conversions. • Ensure data accuracy and collaborate with IT on data management. • Develop and maintain marketing dashboards and reports. • Strong knowledge in data visualizations tools like Looker Studio and Quicksight.

Requirements

• At least 3 years of experience in an analytics centric role. • Experience in marketing analytics is a plus. • Strong analytical skills with experience in using tools such as Google Analytics, Adobe Analytics, or similar platforms. • Proficiency in A/B testing tools (e.g., Optimizely, VWO) and conversion optimization methodologies. • Excellent project management skills with the ability to handle multiple projects simultaneously. • Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams. • Experience in the technology or SaaS industry is a plus.

Benefits

• Remote First Culture. • Home office Infra Allowance. • Industry-leading compensation and benefits. • Premium Healthcare/Wellness benefits for Employee and Family. • Open culture and working with a young and dynamic team. • Career advancement opportunities. • Generous vacation policy leading to great work life balance.