Junior Marketing Data Analyst

November 5

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Description

• About Prepared Hero • Prepared Hero is an innovative DTC ecommerce brand dedicated to equipping individuals with high-quality, reliable products for unexpected situations. • Our range extends across various categories, ensuring our customers are prepared and confident to face any unforeseen circumstances in their daily lives. • We seek a Junior Marketing Data Analyst who is passionate about ecommerce and data-driven decision-making. • You’ll work closely with marketing teams, analyzing campaign performance, tracking KPIs, and developing actionable insights. • This role requires strong technical skills and a collaborative mindset to improve our marketing effectiveness. • You will be responsible for influencing business decisions by leveraging Data and Analytical capabilities. • This would also include collaborating with all peers in related crafts (i.e., Data Engineering, Marketing & Commercial teams, Supply Chain, Finance etc). • The role requires effective communication, stakeholder and project management experience and ability to convey complex analysis results in a clear manner. • Support will be provided where needed with required guidance.

Requirements

• 3+ years of data analytics experience, preferably with focus in marketing or ecommerce or customer analytics • Proficient in Python and SQL; R experience is a plus • Familiar with cloud tools like Google BigQuery along with understanding of Customer Data platform • Knowledge of data visualization tool (particularly Looker Data Studio) is a must • Understanding of digital marketing tools, platforms (like Google Analytics 4,Meta Ads, Google Ads etc) and KPIs (CVR, CPC etc) is important • Knowledge of A/B and statistical testing will be an added advantage • Understanding of Marketing attribution frameworks (First click vs Last click) and marketing funnels will be appreciated • Understanding of incrementality testing and how Market Mix Model works is a big plus

Benefits

• Base range flexible depending on background and experience; • Unlimited/PTO + Regional Holiday time off • End-of-year bonus; • Wellness & workspace budget; • Fully remote position with flexible working schedule.

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