Senior Marketing Data Analyst

6 days ago

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Quantum Metric

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The leader in Continuous Product Design.

Continuous Product Design • Product Analytics • Session Replay • Performance Metrics

501 - 1000

💰 $200M Series B on 2021-01

Description

Build and maintain analytics infrastructure for marketing at Quantum Metric Partner with stakeholders to develop dashboards and measure marketing campaigns Expose insights and report on marketing performance related to company performance Analyze data related to lead and opportunity conversions, sales and marketing funnel velocity Perform ad hoc analyses and data investigation to explain business and marketing trends Monitor website performance utilizing Quantum Metric Recognize patterns across variables and data sets Implement data stewardship, including master data management and data quality

Requirements

3+ years professional experience in data-intensive role for a B2B Saas company R / Python programming, specifically with building pipelines, advanced analytics, & statistical modeling Worked with SQL and other database languages Experience with B2B reporting like funnel performance and Account-Based Marketing Understanding of various pixel technologies and tag management software like Google Tag Manager Experience with digital analytics tools like Google Analytics, Adobe Analytics, Quantum Metric a plus Worked with developing custom attribution models to determine ROI of marketing campaigns Skilled with building insightful data visualization with tools like Tableau Travel expected 1X per year