Product Marketing Manager

6 days ago

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RapidSOS

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51 - 200

💰 $75M Venture Round on 2022-10

Description

• Are you passionate about bridging the gap between product innovation and the needs of public safety professionals? RapidSOS is seeking a Product Marketing Manager to define and execute marketing strategies that empower public safety professionals with transformative technology. • You’ll develop a deep understanding of our products and users, create compelling content for our field teams, and foster cross-functional alignment to ensure our messaging is both clear and impactful. • Define and execute go-to-market strategies for public safety-focused products. • Develop positioning and messaging that resonate with public safety professionals, emphasizing product value and differentiation. • Collaborate closely with Sales, Customer Success, and Product teams to align product messaging and field enablement efforts. • Create and deliver training materials, sales enablement collateral, and messaging frameworks to empower Sales and Customer Success teams. • Gather and analyze quantitative and qualitative feedback from the field, customers, and public safety stakeholders to inform product and marketing strategies.

Requirements

• 5+ years of experience in marketing or product roles, including a minimum of 2 years with responsibilities in product marketing, paired with a strong background in the public safety sector. • Proactive self-starter who can push through ambiguity and drive momentum toward important goals. • Comfortable analyzing quantitative and qualitative signals to understand performance and make informed adjustments. • Skilled at rallying cross-functional teams toward shared goals and fostering alignment. • Capable of engaging in technical discussions with Product and Engineering teams and simplifying complex concepts for non-technical audiences. • Strong written, verbal, and interpersonal communication skills with attention to detail. • Ability and willingness for occasional travel (<10%) • Nice-to-have experience (but not required!): Experience with internal training programs for Sales and Customer Success teams • Experience with Salesforce and Hubspot

Benefits

• Competitive salary and benefits and equity participation • The chance to work with a passionate team on solving one of the largest challenges globally • A dynamic, flexible and fun start-up work environment with a highly talented team