B2B Digital Marketing Specialist

5 days ago

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Remote Recruitment

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Recruitment • Management • Communication • Management • Business

11 - 50 employees

🎯 Recruitment

👥 HR Tech

🤝 B2B

Description

• Develop and implement innovative B2B marketing strategies tailored to the client’s goals. • Conduct market research to identify target audiences and create highly targeted campaigns. • Design and execute B2B-focused digital campaigns, including email marketing, LinkedIn outreach, and paid advertising. • Create professional, engaging content to enhance the brand’s presence on platforms such as LinkedIn and Google Ads. • Monitor and analyze campaign performance using tools like Google Analytics and HubSpot. • Optimize campaigns based on KPIs such as lead quality, conversion rates, and ROI. • Coordinate with internal teams and stakeholders to align marketing strategies with business goals. • Manage relationships with B2B partners and vendors to support campaign execution.

Requirements

• 3+ years of experience in digital marketing, with a strong focus on B2B strategies. • Proven expertise in platforms such as LinkedIn Ads, Google Ads, and HubSpot. • Exceptional written and verbal communication skills, with the ability to create compelling B2B-focused content. • Strong analytical skills with experience in tracking and optimizing marketing campaigns. • A proactive, self-motivated mindset with the ability to work independently in a remote environment.