Digital Marketer

2 days ago

Apply Now

Receive Emails with Similar Jobs

Rumble

WebsiteLinkedInAll Job Openings

video • online video • video platform • video creators • digital rights management

11 - 50

Description

• About Rumble: Rumble is a high-growth neutral video platform that is creating the rails and independent infrastructure designed to be immune to cancel culture. Rumble’s mission is to restore the Internet to its roots by making it free and open once again. • Digital Marketer specializing in app installs and lead generation, you will be responsible for planning, negotiating, and executing media campaigns to drive high-quality app installs and generate valuable leads. This role will focus on utilizing internal data, including lifetime values, to make informed decisions on campaign investments, ensuring profitability. You will leverage platforms such as Meta (Facebook/Instagram), Google Ads, and other digital sources to achieve optimal results and maximize ROI. • Key Responsibilities: Develop and implement targeted media buying strategies to drive app installs and generate leads. Oversee and manage media campaigns across key platforms, including Meta (Facebook/Instagram), Google Ads, and other relevant sources. Collaborate with the creative team to develop compelling ad creatives and copy. Efficiently manage media budgets, allocate resources across channels, and ensure effective spending to achieve campaign goals. Monitor and analyze campaign performance using tools such as Google Analytics, Meta Ads Manager, and other analytics platforms. Conduct market research to stay up-to-date with industry trends, audience behavior, and the competitive landscape. Work closely with the marketing, product, and data teams to align media strategies with overall business objectives. Prepare and present detailed reports on campaign performance, including metrics related to app installs, lead generation, and overall ROI.

Requirements

• Proven experience as a Media Buyer with a focus on app installs and lead generation. Demonstrated success in utilizing internal data, such as lifetime values, to drive profitable media buying decisions. Hands-on experience with Meta (Facebook/Instagram) Ads, Google Ads, and other digital advertising platforms. • Strong analytical skills with proficiency in media buying tools and platforms. Expertise in managing and optimizing campaigns for app installs and lead generation, with a focus on profitability based on internal data. • In-depth knowledge of digital advertising strategies, audience targeting, and performance metrics. Familiarity with analytics tools, methodologies, and the application of internal data sources like lifetime values to guide media buying decisions. • Bachelor’s degree in Marketing, Advertising, Business, or a related field is preferred. Relevant certifications or training in digital advertising are a plus. • Detail-oriented, proactive, and results-driven with excellent communication skills. Ability to thrive in a fast-paced environment, adapt to changing market conditions and leverage internal data to drive profitable outcomes.

Benefits

• We are making a significant financial impact for our video creator community; we’re proud of their success stories. • We enjoy challenging the status quo and going head-to-head against Big Tech. • We aren’t afraid to try new things; we act fast and want to win. • We pay competitive salaries and provide great benefits.