Brand Marketing Director

March 21

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Social Discovery Group

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Social Discovery Group is the world's largest group of social discovery companies, focused on solving the problems of loneliness, isolation, and disconnection through digital reality. With 500 million users across 150 countries, the group boasts over 60 global communication and entertainment platforms. Employing a team of 1200 professionals, the company organizes events that unite a global community of professionals and provides career opportunities for individuals seeking ambitious challenges.

Software Developement • Highload projects • Game Mechanics • Streams • Front-End Development

1001 - 5000 employees

Founded 20 years

🌍 Social Impact

📱 Media

📋 Description

• Developing and implementing a brand marketing strategy for Kiseki • Establishing a strong and reliable brand of international dating in the Japanese market • Building a strong and trustworthy reputation among our target audience • Create and build long-term relationships with partners (creators, influencers, and agencies) • Create and optimize communication within retention channels • Develop and support own media (blog, social media channels) • In-depth and continuous analysis of indicators, optimization, and efficiency growth • Working with creatives: developing creative concepts, working with the design department, setting and accepting tasks • Market and competitor activities analysis • Monitoring results and analytics of campaigns to provide feedback and insights for future initiatives

🎯 Requirements

• At least 4-5 years of proven track record in developing and executing brand strategies tailored specifically for the local (Japanese) market • Extensive experience in building and managing partnerships with key stakeholders, including local brands, agencies, and influencers • Knowledge of the Japanese media landscape and proficiency in leveraging various channels (traditional and digital) for brand promotion • Strong analytical skills with the ability to interpret market trends and consumer insights to drive brand growth and market penetration • Exceptional communication and negotiation skills, with the ability to collaborate effectively with cross-functional teams both locally and globally • Previous experience in a similar role within the Japanese market, preferably in the B2C digital products • Fluency in Japanese language (advantage, but not necessary) with a strong understanding of Japanese culture and business etiquette • Fluency in English

🏖️ Benefits

• REMOTE OPPORTUNITY to work full time • Paid vacation • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave • Bonuses up to $5000 for recommending successful applicants for positions in the company • Full payment for professional training, international conferences and meetings • Corporate discount for English lessons • Health benefits • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, etc.