Softermii
Softermii is a software development company that specializes in transforming innovative ideas into high-quality digital products. With expertise in web development, mobile development, and WebRTC development, Softermii provides comprehensive services including product design, UI/UX design, cybersecurity, and data management. The company serves various industries such as real estate, healthcare, and fintech, and offers solutions like audio and video conferencing and NFT platform development. Softermii is committed to delivering projects on time and ensuring client satisfaction, as evidenced by its high Clutch rating and positive client testimonials.
Web Development • Android • iOS • QA • Mobile development
Retention Manager
2 days ago
Softermii
Softermii is a software development company that specializes in transforming innovative ideas into high-quality digital products. With expertise in web development, mobile development, and WebRTC development, Softermii provides comprehensive services including product design, UI/UX design, cybersecurity, and data management. The company serves various industries such as real estate, healthcare, and fintech, and offers solutions like audio and video conferencing and NFT platform development. Softermii is committed to delivering projects on time and ensuring client satisfaction, as evidenced by its high Clutch rating and positive client testimonials.
Web Development • Android • iOS • QA • Mobile development
📋 Description
• Day-to-day collaboration with CRM, email marketing, and in-game messaging teams. • Develop data-driven retention strategies to increase active users and reduce churn. • Analyze player behavior, deposit trends, and session frequency to personalize offers. • Design automated retention campaigns (emails, push notifications, SMS, in-app messages). • Build player lifecycle journeys (welcome flows, reactivation campaigns, VIP programs, churn prevention). • Create and optimize bonuses, cashback programs, daily challenges, and seasonal promotions. • Develop exclusive VIP retention strategies for high-value players. • Identify early signs of churn using behavioral analytics and predictive modeling. • Track key retention KPIs: DAU, MAU, Retention Rate (D1, D7, D30), LTV, and Churn Rate. • Ensure compliance with gambling regulations and responsible gaming policies.
🎯 Requirements
• 5+ years of experience in player retention and lifecycle marketing. • Deep understanding of CRM & Marketing Automation tools. • Proficiency with Google Analytics (GA4), Power BI, Mixpanel, and Amplitude. • Experience with A/B Testing and performance optimization. • Strong experience in designing and managing loyalty programs and promotions. • Experience in the iGaming or fintech gaming industries. • Upper-intermediate or higher English level. • AI & Predictive Analytics experience for churn prediction and player segmentation is a plus. • VIP & High Roller Management experience is a plus. • Omnichannel Retention Strategies experience is a plus.
🏖️ Benefits
• 21 working days off. • 5 sick leaves a year. • Will pay 50% of the cost of courses/conferences/speaking clubs. • Individual development plan with mentoring from seniors and leaders. • Referral bonus system for recommending a friend.
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