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Product Marketing Manager - Equity-Based

July 31

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Logo of SOULCHI

SOULCHI

A New World Rising

United Nations Sustainable Development Goals • Leadership Development • Tech Startup • Social Impact • Conscious Leadership

2 - 10

Description

• Define and drive product marketing strategy aligned with business goals. • Conduct thorough market research and use insights to inform product positioning. • Develop clear and compelling product messaging for target audiences. • Create and execute go-to-market plans for new product launches. • Provide sales team with tools, training, and support for effective selling. • Oversee development of engaging product-related content across various platforms. • Plan and manage marketing campaigns to enhance product awareness and adoption. • Monitor and analyze competitors for strategic adjustments. • Manage product launch aspects, ensuring successful market entry. • Track marketing performance and use data for strategy refinement. • Collect and analyze customer feedback for ongoing product improvements. • Collaborate with teams to develop pricing and promotional strategies. • Organize product-related events to engage potential customers. • Ensure alignment of marketing activities with brand strategy. • Optimize customer journey from awareness to purchase for satisfaction.

Requirements

• Bachelor's Degree in Marketing, Business, or a related field preferred. • 9 years or more of proven experience in product marketing with a focus on go-to-market strategies. • Strong understanding of market research, product positioning, and marketing tactics. • Exceptional communication and presentation skills. • Innovative mindset with a strategic approach to problem-solving.

Benefits

• Equity-based compensation model that aligns success with the company's performance. • Flexible working hours between 15 to 40 hours per week based on availability. • Opportunity to own a piece of the future through equity participation.

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