Lifecycle Marketing Manager

October 20, 2024

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Spellbook

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Spellbook is an innovative AI companion designed specifically for commercial lawyers, offering advanced legal tools to streamline and enhance the process of drafting and reviewing contracts. It allows users to draft from scratch or saved libraries, review and redline contracts to catch risks, compare contracts against industry standards, and get quick answers to complex legal questions. Trusted by over 2,600 law firms and in-house teams worldwide, Spellbook integrates with popular platforms such as Word and is powered by advanced AI models like GPT-4. It enhances efficiency for legal professionals across various areas, including real estate, intellectual property, mergers and acquisitions, and more, by providing a secure and compliant service.

11 - 50 employees

🤖 Artificial Intelligence

☁️ SaaS

📋 Description

• At Spellbook, we’re reshaping how legal work gets done. • We launched the world’s first generative AI copilot for lawyers, empowering over 2,500 law firms by automating contract review and drafting. • As a Lifecycle Marketing Manager at Spellbook, you’ll play a key role in driving user engagement, retention, and expansion across our customer base. • You’ll develop and execute lifecycle marketing campaigns with a strong focus on increasing net revenue retention and customer activation while contributing to user experience improvements. • Your work will ensure that users receive valuable, timely content, whether through email or other digital channels. • You’ll use a data-driven approach to measure and optimize the entire customer journey.

🎯 Requirements

• 5+ years of experience in lifecycle or email marketing, preferably within a SaaS, B2C or B2B environment. • Proven track record of creating high-performing email campaigns and driving customer retention strategies. • Strong understanding of customer segmentation, A/B testing, and data analysis to optimize marketing performance. • Ability to manage multiple projects, prioritize tasks, and work in a fast-paced startup environment. • Proactive communication skills to effectively collaborate and achieve buy-in for marketing initiatives up, down, and across the organization. • Excellent copywriting skills, with a focus on describing technical product features with clear, compelling messaging. • Experience with marketing automation & email platforms (e.g., HubSpot, Mailchimp, Outreach, etc.), and user analytics tools (e.g. Mixpanel). • Attention to detail and basic understanding of visual design to independently craft customer-facing materials.

🏖️ Benefits

• Secure your stake in our success; as a pivotal early employee, you'll be granted generous stock options. • Enjoy ample paid time off, an annual wellness stipend and paid volunteer time off. • Embrace autonomy and accountability; we focus on outcomes and empower you to determine how to get the job done. • Thrive in a flexible work environment. • Unleash your potential for continuous career growth; Spellbook is an early-stage company which means you’ll have influence and growth opportunities from day one.