Senior Marketing Analyst

March 18

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Stio

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Stio is a brand that designs and sells high-performance outdoor apparel for men, women, and kids. Founded by Stephen Sullivan, the company offers a wide range of clothing, footwear, and accessories suitable for various outdoor activities such as skiing, snowboarding, hiking, running, biking, fishing, and paddling. Based in the mountains, their collections focus on both functionality and style, catering to lifestyle needs and challenging outdoor environments. Stio also engages in collaborative projects with other brands and prioritizes environmental stewardship and the renewal of used apparel through its Stio Second Turn initiative.

51 - 200 employees

Founded 2011

👥 B2C

👗 Fashion

🛒 Retail

📋 Description

• ABOUT US • Stio® is an omni-channel mountain brand that designs, develops and sells beautiful, functional, and innovative apparel, footwear and other accessories infused with the soul of the mountain lifestyle. • YOUR ROLE • The Senior Marketing Analyst is a critical member of the Data & Analytics team and serves as the domain expert in marketing and direct-to-consumer (DTC) sales channels. • This role owns customer lifetime value modeling which drives performance marketing spend decisions and demand-based revenue forecasting. • You will work closely with the Performance Marketing team and the broader Marketing and DTC teams as their go-to data resource. • This may include projects related to e-commerce, retail, merchandising, etc. • Additionally, you will partner with Finance to integrate financial guardrails and business strategy into your work. • This is a remote role that is part of the Finance department and reports to the Senior Business Analyst.

🎯 Requirements

• 4+ years of relevant experience as a marketing analyst, data analyst, or similar role • Advanced SQL skills (e.g., CTEs, window functions, and data wrangling) • Experience with cloud data warehouses (e.g., Snowflake, BigQuery), data transformation tools (e.g., dbt), and version control (e.g., GitHub) • Experience with R or Python • Advanced Excel skills (e.g., pivot tables, various lookup functions, comfortable writing efficient formulas, easily-to-follow work) • Experience as a developer with at least one BI tool (e.g., Power BI, Tableau) • History of building collaborative and trusting relationships with supported stakeholders • Experience creating presentations and communicating analysis findings to leadership (verbally, written, and visually)

🏖️ Benefits

• Medical, Dental Vision plans • Company Paid Long Term Disability • Employee Assistance Program • 401k with Match • Company DEI Committee • Generous paid time off policies • Gear test, perks, and more