Senior Field Marketing Specialist, Data Downstream

2 days ago

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Logo of Stryker

Stryker

medical Instruments & Supplies • medical devices • medical technology • Surgical Instruments

Description

• The Field Marketing Specialist will be responsible for driving product marketing strategies and programs consistent with overall business objectives in one segment. • Assesses the impact of competitive dynamics and points of difference through competitive analysis. • Maintains networks of people and resources for obtaining competitive information. • Adheres to organizational protocols, practices, and procedures for gathering competitive information. • Understands the needs of the primary and secondary customers and how to articulate the value proposition to the specific audience. • Works with inputs from KOL network. • Explains different product features to different customers as appropriate to their needs. • Understands what current and potential customers need to drive value in the portfolio. • Surfaces new or unexpressed customer needs. • Escalates systemic problems that could affect customer satisfaction. • Provides support to Brand/marketing managers in the development and sales support of one or more marketing segments. • Develops, drives, and supports regional and national tactics, actions and campaigns to drive business results. • Performs sales and marketing analysis, assists with trade shows, literature development, presentations, and publicity. • Gathers internal and external market insights to share with stakeholders. • Applies product knowledge in combination with technical knowledge to educate and articulate value. • Analyzes sales data and identifies areas for growth in assigned regions. • Provides sales training, develops roadmaps, and supports new program launches. • Develops sales tools and drives marketing campaign execution. • Direct sales support in the field. • Partners across our business functions (i.e. finance) to develop internal business processes. • Liaises and influences across Stryker business units’ marketing teams to develop and execute enterprise-wide data strategies. • Delivers high quality results with passion, energy, and drive to meet business priorities.

Requirements

• Bachelor’s degree required • MBA preferred • 2+ years of work experience required • 2+ years medical device or marketing experience preferred • Excellent presentation and interpersonal communications skills • Strong analytical and problem-solving skills • Ability to manage multiple projects while delivering on established timelines • Ability to be persuasive in the absence of organizational authority • Must be able to understand and work within complex interdivisional procedures and policies • Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

Benefits

• A winning team driven to achieve our mission and deliver remarkable results. • Quality products that improve the lives of customers and patients. • Ability to discover your strengths, follow your passion and own your own career.

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