SEO and Website Manager

September 20

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Tailscale

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Security • Privacy • Log Processing • Connectivity • Remote Access

51 - 200

💰 $100M Series B on 2022-05

Description

• We’re looking for an experienced SEO and CRO professional to spearhead our SEO and website UX for a developer audience. • This is a key role in driving Tailscale’s top-of-funnel growth, customer acquisition, and organic content strategy. • You’ll collaborate with content marketers, website development and design, product marketing, and other cross-functional team members to create a best-in-class website experience and up-level our overall technical and on-page SEO. • We need someone who is adept at building out detailed processes for collaborators and setting a high standard for SEO best practices regarding on-page optimization. • This person ideally should also have expertise and comfort with top-of-funnel CRO experimentation.

Requirements

• 8+ years of experience in CRO/growth, SEO, Copy Editing, content strategy, or a similar role, focusing on optimizing website experience and content for search engines • Proven track record of working with cross-functional teams • Ability to identify gaps and opportunities for the development of new website experiences and content which resonates with a developer audience • Ability to be forward thinking as we are building new processes so our team can grow and scale to support new products and initiatives • Technical aptitude will be necessary to learn and understand our products and the developer-centric content we produce • Ability to track and analyze the right metrics and leverage a data-driven approach when developing a strategy • Curiosity and an open mind - This person will have strong instincts and will know when a deeper-dive is needed to better understand why a web section and/or content is (or isn’t) performing • Experience running experiments to prove or disprove working theories. We are always testing. We believe we learn just as much from getting it wrong and aren’t afraid to admit it and pivot strategies, if necessary. This should include experience with A/B testing and user funnel optimization techniques • Self-starter who can manage multiple projects independently from start to finish • Hunger to meaningfully grow Tailscale’s customer conversions, especially among technical audiences • An affinity for learning complex, highly technical products and strong technical aptitude generally

Benefits

• An inclusive, flexible environment where you can be your authentic self. • A competitive total compensation package. • Comprehensive group benefits with no waiting period. • All-remote with the opportunity to work from anywhere. • Connect with other Tailscalars IRL. • Support for your personal and professional development. • Paid time off and a healthy work-life integration. • A build-your-own home office setup. • Generous parental leave program from your first day.