User Acquisition Manager - Performance Growth Marketer
13 hours ago
Description
• The League is looking for a highly analytical marketing leader with a track record of customer acquisition. • The senior acquisition manager will report to our CMO and be based in US timezones. • Responsible for designing our acquisition strategy for paid social, search, and other channels. • Work closely with our analytics and product teams to execute our marketing strategy. • Owner of all acquisition channels, influencing our marketing team and acquisition funnel. • Work closely with our CMO to ensure alignment in marketing efforts. • Lead and grow the marketing team by overseeing SEO, ASO, SEM, earned media, social media, and PR. • Manage the monthly marketing budget across all paid channels for growth targets. • Identify and experiment with new channels of acquisition to hit growth targets. • Responsible for managing and evaluating all external agency relationships for marketing efforts.
Requirements
• BS/MS in Marketing, Economics or related technical field. • 6+ years of experience leading and executing performance marketing and acquisition programs. • Demonstrated willingness to roll up your sleeves and execute across job functions with a penchant for getting things implemented. • Natural scrappiness with the ability to look for unseen solution prior to asking for more resources. • Mastery of modern analytics / insight tools. • Knowledge, experience and practical previous use of SQL. • Strong communication and interpersonal skills with a proven ability to influence an organization.
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