Digital Marketing Manager

April 3

🦌 Connecticut – Remote

Although this job is listed in Connecticut, this company may be open to hiring remote in other states.

🐊 Florida – Remote

Although this job is listed in Florida, this company may be open to hiring remote in other states.

+5 more states

🦌 Connecticut – Remote 🐊 Florida – Remote 🏖️ New Jersey – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote ❄️ Minnesota – Remote 🤠 Texas – Remote

💵 $80k - $90k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🌐 Digital Marketing

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Primacy

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Primacy is a company that requires JavaScript to verify users are not robots as part of its online presence or platform. It is likely focused on providing internet-based services or products that require such verification processes.

Creative • Strategy • Digital Marketing • Analytics • Agency

51 - 200 employees

☁️ SaaS

📋 Description

• Manage end-to-end digital advertising campaigns across Google Ads, Paid Social, and Programmatic platforms • Develop, launch, and optimize campaigns, including audience targeting, bid strategies, and creative testing • Ensure campaigns align with business objectives and KPIs (ROAS, CPL, CPA, etc.) • Continuously optimize campaigns for performance, leveraging A/B testing, audience insights, and real-time adjustments • Work cross-functionally with account lead colleagues to refine messaging, landing pages, and ad formats • Report on campaign performance, providing insights and recommendations to stakeholders

🎯 Requirements

• 7+ years of hands-on experience managing Google Ads and Paid Social campaigns (Meta, LinkedIn, YouTube, etc.) • Programmatic media buying experience is a plus! (The Trade Desk, StackAdapt) • Strong knowledge of bidding strategies, audience segmentation, and attribution models • Analytical mindset with experience using reporting tools within and outside of platforms • Blackbelt Excel skills • Excellent written and verbal communication skills, with the ability to present data-driven insights clearly • Strong project management skills and ability to thrive in a fast-paced, data-driven environment

🏖️ Benefits

• The best co-workers you’ll ever find • Unlimited PTO • Medical, Dental, Vision, 401k plus match • Annual performance bonus eligibility • Ongoing training opportunities • Planned outings and team events (remote workers included!)