Senior Specialist, Paid Search B2B

November 7

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Tinuiti

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Facebook • Amazon • Google • Instagram • Streaming

1001 - 5000

💰 Debt Financing on 2019-08

Description

• Complete and support paid search campaigns, including but not limited to account setup, strategy development, organization, and management • Externally communicate to clients via slack/email/weekly presentation crafting a narrative of what’s happening with accounts, why it happened, and what are associated next steps • Ability to use reporting, analytics, and trend tools daily • Campaign set-up: keyword development, ad copy creation & testing, account set-up and restricting, bid and budget management. • Responsible for all basic tactical execution and campaign audits • Effectively prioritizes efforts to focus on delivering on the most important things tracks and reports on campaign results, data analysis and participate in weekly client calls • Plan, design, and operate paid search campaigns: Campaign Launches, Campaign Management, Budget Management, Bid Management & A/B Testing • Track and monitor reporting of campaign results daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews & End of Year analysis • Mentor and effectively delegate tasks and responsibilities to junior members on the team.

Requirements

• 2-4+ years of related paid search work experience • Hands on experience in managing monthly campaign budgets from $300k - $700k+ • Experience with competitive reporting: AdGooRoo, The Search Monitor, Compete, Auction Insights. • Advanced computer skills, particularly Microsoft Excel and PowerPoint • Experience working in Google Analytics • Works with high autonomy and ownership, willing to get into the weeds and lead unstructured problems • Google Adwords (Fundamentals & Advanced) Certifications, additional certifications a plus. • Google Shopping and Google Merchant experience is preferred but not required

Benefits

• Unlimited PTO: At Tinuiti, we believe you deserve time to rest and enjoy life unplugged from your devices. • On top of that, we have 17 paid holidays and company-wide shutdowns, fittingly named Owning Our Offline (OOO). • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts • Retirement: Match up to 4% of your contributions at 100% with immediate vesting • Perks and Wellness: Fringe, Forma, Thankful giving, Equity • Learning and Development : Mentor program and more