Landing Page Designer

November 4

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TLDR

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Description

• As the Landing Page Designer (Fractional) at TLDR, you will own the creation and optimization of landing pages for advertising campaigns, with a focus on driving conversions and delivering high-performing results. • You will collaborate with the Marketing and Ad Ops teams to design, iterate, and launch compelling landing pages using Unbounce, ensuring they are optimized for performance, responsiveness, and user experience. • TLDR is the free daily newsletter with the most interesting stories in startups, tech, and programming. We recently hit more than 5 million subscribers. We are bootstrapped, profitable, and growing rapidly. • Build the paper of record for the tech industry, as the trusted source that people who work in tech rely on to inform them about important trends and developments.

Requirements

• Demonstrated experience designing and optimizing landing pages for advertising or marketing campaigns, ideally in tech or media for B2B companies. • Proficiency in Unbounce and a strong portfolio of high-performing landing pages. • Experience conducting A/B tests and implementing data-driven design improvements. • Strong understanding of UX/UI principles and design best practices. • Ability to operate in a highly ambiguous, fast-paced environment with tight deadlines. • Basic knowledge of HTML and CSS to make small adjustments to landing pages. • Big plus if you have experience with conversion rate optimization (CRO) in eCommerce or B2B SaaS.

Benefits

• 100% Remote with flexible work hours. • Autonomy to own projects and contribute directly to the growth of TLDR w/ clear deliverables. • Exposure to cutting-edge marketing and advertising tools. We're on the bleeding edge of technology and innovation in the world of advertising. • Opportunity to collaborate with a fast-growing media company reaching millions of subscribers. Fun fact: TLDR is the 5th largest newsletter in the world.