SEO Manager

February 2

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TRACTIAN

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TRACTIAN is a company specializing in Asset Performance Management, providing industry-leading solutions to ensure zero downtime for manufacturing plants. With products like Smart Trac Condition Monitoring & Auto Diagnosis and TracOS™ Maintenance Management Software, TRACTIAN enables plant managers to predict failures, avoid downtime, and manage assets efficiently. Their solutions also focus on energy efficiency, transforming energy consumption data into profit. TRACTIAN collaborates with industries such as automotive, mining, oil and gas, and pharmaceuticals, offering advanced insights and AI-powered diagnostics to enhance machine reliability and operational efficiency.

IIoT • AI • Maintenance • Machine Learning • Work Orders

51 - 200 employees

🏢 Enterprise

⚡ Energy

📋 Description

• Marketing at TRACTIAN • TRACTIAN’s Marketing team integrates Growth, Branding, and Product Marketing to craft a seamless, end-to-end experience for our technical audience. • In close collaboration with Sales, Product, and Customer Success, we ensure that our messaging and visuals reinforce every stage of the customer journey—from initial awareness to deep engagement and lasting value. • Committed to excellence, we create clear, compelling, and visually striking materials that showcase TRACTIAN’s technical expertise and transformative solutions. • As a SEO Manager at TRACTIAN, you will drive organic growth, enhance search visibility, and optimize conversion rates to generate high-quality leads for Tractian. • You will develop and implement SEO strategies, content optimization, and CRO initiatives to maximize organic traffic and improve website performance. • Working closely with Paid Search, Web, and Product teams, you will ensure seamless integration between organic and paid efforts, elevate user experience, and accelerate lead generation.

🎯 Requirements

• Bachelor’s degree in Marketing, Computer Science, or a related field. • 5+ years of experience in technical SEO with a proven track record of driving significant organic traffic growth. • Advanced proficiency with tools such as Screaming Frog, SEMrush, Ahrefs, Google Search Console, and Google Ads. • Strong understanding of web technologies and their impact on SEO, with the ability to collaborate with developers to optimize web architecture for search performance. • Expertise in structured data, schema markup, and advanced on-page SEO techniques. • Analytical mindset with the ability to interpret complex data sets and translate insights into actionable strategies. • Excellent communication skills to collaborate effectively with the Paid Search Specialist and other stakeholders. • Deep understanding of how organic and paid search strategies integrate to maximize ROI and enhance SEM performance.

🏖️ Benefits

• Competitive Salary • Premium Medical, Dental, and Vision Coverage • Paid Time Off (PTO): 15 Days • 401(k) Retirement Plan • Language Learning Opportunities - Take advantage of optional, fully funded Portuguese or Spanish courses to enhance your skills and global reach. • Birthday Time Off - Celebrate your birthday with a paid day off during your birthday week. • Gympass Membership - Access a wide range of gyms and training programs. • Sports Incentive - Receive a monthly bonus when you regularly participate in physical activities. • Long-Term Benefit - After four years of service, earn a fully funded trip anywhere in the world.