Brand Designer
November 14
Description
• About Twine • We're a thriving ecosystem of top-tier freelancers from around the world. • Trusted by Fortune 500 companies and Silicon Valley startups, Twine is the go-to platform for mission-critical projects. • Our Mission • At Twine, we recognise that companies require a flexible approach to hiring expert freelancers for their most critical projects. • About the Role • A growing hospitality group in Austin, Texas, is seeking a mid-level brand designer to develop a comprehensive brand identity for their newest establishment. • The project involves creating a distinctive visual presence for an East Austin bar concept that reflects the neighbourhood's character while aligning with the parent company's existing portfolio. • Responsibilities: • Develop a compelling brand story and visual identity system • Create a distinctive logo and supporting design elements • Design brand guidelines documentation • Generate versatile logo variations for different applications • Design basic collateral materials (business cards, letterhead, etc.) • Provide digital asset files in various formats
Requirements
• Strong portfolio featuring hospitality/F&B brand work • Proven experience in logo design and brand development • Proficiency in Adobe Creative Suite • Understanding of both print and digital design requirements • Knowledge of current design trends in the hospitality industry • Strong typography and color theory skills • Excellent communication and presentation abilities
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