Director of Growth Marketing

February 11

Apply Now

Receive Emails with Similar Jobs

UniUni

WebsiteLinkedInAll Job Openings

UniUni is a tech-powered delivery service focusing on fast and reliable last-mile delivery solutions across the USA and Canada. The company employs a proprietary crowdsourcing delivery model to handle fluctuating demand throughout the year, ensuring they can adapt to peak season spikes efficiently. UniUni integrates with e-commerce platforms and offers a streamlined experience for tracking and managing shipments, aiming to be a preferred choice for businesses looking for dependable logistics partners.

501 - 1000 employees

Founded 2019

🛍️ eCommerce

🚗 Transport

☁️ SaaS

📋 Description

• Who Are We? UniUni, a North American leader in last-mile logistics, delivers tens of millions of parcels annually in Canada, from Coast to Coast, and is rapidly expanding across the United States. • What Do We Offer? At UniUni, we offer exciting opportunities to our employees to achieve their career goals. • The Role: Reporting to the Vice President of Marketing & Communication, as the Director of Growth Marketing, you'll develop and execute marketing strategies that drive revenue, customer acquisition, and retention. • You'll be at the intersection of data, creativity, and strategy, spearheading initiatives that support our ambitious growth goals. • You’ll thrive in this role if you are a builder and enjoy spearheading new initiatives. • Although UniUni is an established, well-funded player in the logistics space, we’ll be designing the marketing growth engine from the ground up. • It’s a career-defining opportunity that means equal parts strategy and hands-on execution. • A strong background in B2B marketing is essential, and experience in logistics and/or e-commerce industries in a startup environment are significant advantages.

🎯 Requirements

• Growth Strategy: Develop and implement a data-driven growth marketing strategy to expand customer acquisition and market share in the logistics space. • Demand Generation: Oversee lead generation campaigns, nurture funnels, and account-based marketing initiatives to fuel the sales pipeline. • Performance Marketing: Optimize paid and organic channels (e.g., Google Ads, LinkedIn, SEO) to drive ROI and measurable outcomes. • Cross-Functional Leadership: Collaborate with sales, product, and customer success teams to align marketing initiatives with business objectives. • Analytics & Reporting: Track, analyze, and report on campaign performance, leveraging insights to refine strategies. • Team Leadership: Build and mentor a high-performing growth marketing team which includes managing agency partnerships. • Experience: 8+ years of marketing experience, with at least 5 years in growth-focused roles. • Proven success in B2B marketing, preferably in logistics, e-commerce or a related industry. • Hands-on experience with performance marketing and demand generation channels and tactics, including paid search, paid social, events, partnerships, and email marketing. • Previous experience in a startup. • Skills: Strategic thinker with an ability to execute and deliver results. • Proficient in marketing analytics and attribution modeling. • Exceptional written and verbal communication skills. • Strong familiarity with HubSpot and SalesForce. • Mindset: Data-driven, collaborative, and results-oriented with a growth mindset.

🏖️ Benefits

• Dental, Vision, Medical insurance • Paid Time Off, Paid sick Leave, Paid Holidays • Flexible work hours and hybrid to remote work mode