Content Marketing Manager

March 13

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Utila

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Utila is a comprehensive platform designed to manage digital asset operations securely. It enables organizations to handle their trading, payments, treasury management, and tokenization across multiple blockchains with a focus on security and usability. Utila's solutions are built on a state-of-the-art MPC (Multi-Party Computation) wallet infrastructure, ensuring high levels of security and flexibility for businesses and institutions dealing with crypto transactions.

Blockchain • Crypto • Web3 • Cryptocurrency • Digital Assets

11 - 50 employees

₿ Crypto

💳 Fintech

📋 Description

• We are seeking an experienced and highly skilled Content Marketing Manager to lead all content initiatives at Utila. • This is an individual contributor role reporting to our Director of Marketing. • You will own the end-to-end content pipeline — from strategy and ideation to creation, distribution, and analysis. • This includes developing compelling content across various formats, including blog articles, web copy, social media posts, email campaigns, sales enablement materials, case studies, and white papers. • You’ll work closely with our Director of Marketing to develop compelling, high-impact content that drives brand awareness, engagement, and demand generation.

🎯 Requirements

• Must Have: • Bachelor's degree; • 5+ years of work experience in content marketing, content writing or a related role. • Exceptional writing, editing, and proofreading skills, with a portfolio showcasing diverse content formats, especially in B2B SaaS–crypto, fintech, or related industries. • Deep understanding of SEO best practices, keyword research, content optimization & SEO tools. • Experience managing social media accounts and creating engaging, impactful social content. • Ability to simplify and translate complex technical information into accessible, engaging content. • Strong marketing sensibility and understanding of marketing communications principles. • Ability to produce high-quality content at a fast pace while maintaining consistency. • Self-starter with excellent project management and organizational skills. • Nice to Have: • Experience in Web3, blockchain, or fintech industries. • Experience building a brand’s social media presence from the ground up. • Familiarity with SEO tools (e.g., SEMrush, Ahrefs or SE Ranking) and Google Analytics • Familiarity with CMS platforms (e.g., WordPress) and knowledge of email marketing tools • Knowledge of content distribution strategies and the ability to analyze performance metrics. • Experience working in an agile environment.