Group Product Marketing Manager

Yesterday

Apply Now

Receive Emails with Similar Jobs

Vanta

WebsiteLinkedInAll Job Openings

SOC 2 • ISO 27001 • HIPAA • PCI • GDPR

201 - 500 employees

Founded 2018

📋 Compliance

🔐 Security

☁️ SaaS

💰 $40M Series B on 2022-10

Description

• Define and manage go-to-market (GTM) strategy for Vanta’s customers, including messaging, positioning, launch planning, GTM enablement content for our post-sales team • Plan and execute campaigns to promote our products (new and existing) to our customers, report back on performance, and optimize our launch processes for scale • Partner with our post-sales team (customer success and account management) to develop up-sell and expansion sales plays • Author compelling content for each stage of the customer journey, from blog posts to sales collateral • Talk regularly to Vanta’s customers, analyze your own data, and understand our competitive landscape to help shape the product strategy and roadmap and inform Vanta’s overall expansion marketing strategy • Build relationships with every team at Vanta—product management, demand gen, sales, design, customer success, and engineering—to define our customer segments and deliver effective communications, from everyday emails to major launches • Refine Vanta’s pricing and packaging based on deep insights around the market, our product value, and customer needs in partnership with finance, operations, product, sales, and customer success • Be a strong customer champion, creative marketer, and problem solver

Requirements

• Have 7+ years of Product Marketing experience, with an emphasis on B2B SaaS • Have a deep empathy for users and an ability to adapt communication to best reach, engage and differentiate Vanta to your audience • Enjoy working with data and pairing those quantitative conclusions with the qualitative conversations you have with users • Find delight in understanding how things work and then explaining your newfound knowledge to others

Benefits

• Industry-competitive compensation • 100% covered medical, dental, and vision benefits with dependents coverage • 16 weeks fully-paid parental Leave for all new parents • Health & wellness and remote workplace stipends • Family planning benefits through Carrot Fertility • 401(k) matching • Flexible work hours and location • Open PTO policy • 11 paid holidays in the US • Offices in SF, NYC, Dublin, and Sydney