Enterprise Marketing Director

October 29

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VEED.IO

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💰 Series A on 2022-02

Description

• We're seeking an experienced Enterprise Marketing Director to lead our B2B marketing efforts and drive sales-assisted growth for VEED. • In this role, you'll develop and execute comprehensive marketing strategies to generate qualified leads, increase pipeline, and support our enterprise sales team. • Develop and implement multi-channel demand generation strategies to drive Marketing Qualified Leads (MQLs) and pipeline growth. • Create and manage integrated marketing campaigns across digital advertising, email, content marketing, events, and other channels. • Collaborate closely with sales leadership and growth team to align marketing efforts with revenue goals and support pipeline acceleration. • Define key market segments and develop targeted positioning and messaging for enterprise audiences. • Collaborate with User Research and Data teams to conduct market research and competitive analysis to inform marketing and product strategies. • Establish benchmarks and KPIs for marketing performance, with a focus on MQLs and pipeline contribution. • Help define differentiated enterprise brand, within VEED brand guardrails.

Requirements

• 10+ years of B2B marketing experience, with at least 5 years in enterprise software or SaaS marketing • Proven track record of driving pipeline and revenue growth through marketing initiatives • Strong understanding of enterprise sales cycles and B2B buyer personas • Experience with marketing automation platforms and CRM systems (e.g., HubSpot, Salesforce) • Excellent analytical and data-driven decision-making skills • Outstanding communication and presentation abilities

Benefits

• Monthly subsidy programme: Different people have different needs and therefore value different benefits. Providing this as a subsidy allows you to have the greatest flexibility to apply to what you value most - whether that be to offset the cost of a co-working space, office furniture, childcare, gym membership, etc. • Unlimited paid holidays: We value that you get more time with your family and friends. • Home office set-up: We have an IT Equipment program to make sure your home office is adequately setup with IT equipment including laptops, monitors, headsets/earbuds, keyboards and more! • Mental health benefit: We’ve partnered with Spill to provide all our employees with confidential mental health support.