Virta Health is a healthcare company focused on reversing type 2 diabetes and promoting sustainable weight loss through a nutrition-first approach. The company offers personalized treatment plans that help individuals reduce or eliminate the need for diabetes medications. Virta collaborates with organizations and healthcare providers to deliver transformative outcomes in metabolic care. Their approach is evidence-backed, emphasizing the importance of lifestyle and dietary changes to achieve lasting health improvements and weight management.
healthcare • diabetes • corporate wellness • health tech • Digital health
2 days ago
🏄 California – Remote
⛰️ Colorado – Remote
💵 $115k - $135k / year
⏰ Full Time
🟡 Mid-level
🟠 Senior
📈 Growth Marketing
🦅 H1B Visa Sponsor
Virta Health is a healthcare company focused on reversing type 2 diabetes and promoting sustainable weight loss through a nutrition-first approach. The company offers personalized treatment plans that help individuals reduce or eliminate the need for diabetes medications. Virta collaborates with organizations and healthcare providers to deliver transformative outcomes in metabolic care. Their approach is evidence-backed, emphasizing the importance of lifestyle and dietary changes to achieve lasting health improvements and weight management.
healthcare • diabetes • corporate wellness • health tech • Digital health
Drive scalable, automated member growth strategies within ASO, partnering with the Sr. Manager, Member Growth (ASO) to refine and implement strategies that increase awareness and enrollment. Represent Virta with ASO clients, building relationships and securing commitment to sustained access for long-term growth. Advocate for increased communication access, selling data-backed strategies to expand member touchpoints and improve engagement. Collaborate across teams to scale member growth in a rapidly growing ASO space, ensuring seamless execution with minimal customization. Prepare co-branded materials and ensure member communications are effectively implemented. Deeply understand Virta’s ASO and scalable member growth strategies by learning existing playbooks, customer dynamics, and execution frameworks. Build relationships across key accounts and internal teams, ensuring alignment on execution priorities and scalable growth opportunities. Assess and document current execution processes, identifying areas to improve efficiency and enhance scalable outreach strategies. Take ownership of execution for a set of ASO accounts while also supporting health plan member growth efforts, ensuring playbooks are implemented effectively and identifying opportunities for refinement. Partner with the Sr. Manager, Member Growth (ASO), to refine strategies, share learnings, and drive continuous improvements in scalable execution.
6+ years of experience in customer or growth marketing, with a focus on B2B2C and healthcare (ASOs, health plans, or employers preferred). Strong project management and prioritization skills, balancing multiple initiatives while driving high-impact outcomes. Excellent communication, influence, and negotiation skills, securing marketing access and advocating for scalable strategies. Data-driven and analytical, using insights to optimize performance, refine strategies, and scale best practices. Ability to simplify complexity and scale impact, balancing customization with efficiency while collaborating across teams. Strategic understanding of marketing channels, ensuring the right mix is used to maximize awareness, engagement, and enrollment.
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