Part-Time Social Media and Content Assistant

3 days ago

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WorkStaff360

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WorkStaff360 is a company that specializes in providing virtual assistant outsourcing services tailored to the unique business needs of clients. Based in Toronto, they offer a wide range of services, including remote administrative assistants, social media management, customer service, accounting and payroll, project management, research and reports, and more. WorkStaff360 emphasizes cost savings, flexibility, and a personalized approach by supplying dedicated virtual assistants who work exclusively with one client at a time. Their offering includes specialized services for industries like real estate and automotive, as well as expertise in multiple languages. By utilizing skilled, English-proficient offshore staff, they promise significant payroll savings and streamlined business operations.

11 - 50 employees

🤝 B2B

👥 HR Tech

📋 Description

• Ensure all content aligns with our content strategy and posting guidelines. • Work with the graphics team to ensure visual assets are ready for each post. • Load and organize 30 days of content into Sprout Social for automated scheduling. • Format content correctly for each platform (e.g., Reels for Instagram, landscape for Facebook, correct video duration for YouTube). • Use Planable.io for content scheduling and approvals. • Follow up with the content team to ensure a consistent flow of fresh content. • Identify and request different types of content when trends or engagement insights indicate new opportunities. • Monitor and respond to comments and messages following our response guidelines. • Escalate issues and inquiries via WhatsApp to the appropriate team members. • Engage with target audiences by liking, commenting, and following relevant businesses and individuals. • Interact with community posts, supporting local businesses and industry-related content through likes, comments, and reshares. • Monitor post engagement and social media performance. • Provide regular feedback on what content performs best and suggest improvements. • Track follower growth and engagement to refine the social media strategy.

🎯 Requirements

• 2+ years of experience in social media management, digital marketing, or content coordination. • Proficiency in social media management tools (e.g., Sprout Social, Planable.io, Canva, KIMP.IO, Trello/ClickUp). • Experience managing content for Facebook, Instagram, LinkedIn, and other platforms. • Strong understanding of content strategy, engagement tactics, and audience growth. • Ability to track and analyze engagement metrics to optimize content performance. • Strong communication skills and ability to respond professionally to online interactions. • Experience working in a team structure, reporting to marketing and growth leads.