Director of Marketing Services
20 hours ago
Description
• Director of Marketing Services role at WorldatWork, a global non-profit organization • Lead a marketing team for annual GTM program development and implementation • Build and engage customer base, create effective growth strategies
Requirements
• Bachelor's degree or equivalent combination of education and experience • 10+ years marketing experience – preferably HR related domains, adult education, association or membership marketing • 3+ years of senior level marketing services leadership and people management experience • Deep understanding of digital marketing, SEO, content marketing and in-bound marketing principles • Experience developing and leading B2B and B2C marketing programs, including sales automation & integration • Understanding of AI principles and evolving role for marketing automation & content development • Advanced design, writing and creative evaluation skill sets • Strong understanding of marketing analytics and performance management - google analytics and related BI skills sets • Working knowledge of Salesforce and Marketo preferred • Advanced brand and product value proposition development and validation skills • Exceptional project management, budgeting and vendor management skills • Demonstrated experience leading high-performance teams • Exceptional verbal, written and interpersonal communication skills with experience working closely with internal team members
Benefits
• Ongoing professional development training opportunities • Health, dental, vision, well-being, health savings, flexible spending • Retirement • Annual discretionary bonus
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