Head of Patient Marketing

December 21

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Teletherapy • Psychiatry • Therapy • Clinical Content • Clinical quality

201 - 500 employees

🏪 Marketplace

👥 B2C

🏠 Real Estate

Description

• We believe that mental health is just as important as physical health. • We recognize that mental health issues can be complex and multifaceted. • We aim to create a world where mental health is no longer stigmatized or marginalized. • We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health. • As we are in scale mode, a key focus will be user acquisition. • You’ll collaborate closely with patient strategy and operations to manage growth across the business. • The ideal candidate is a data-driven, customer-obsessed growth leader who has delivered results across a variety of marketing programs. • Possesses the exceptional leadership skills needed to drive an organization to scale.

Requirements

• 12+ years of experience in marketing • 6+ years of leadership experience, with a proven track record of building or significantly rebuilding a team (team size of at least 10) • 8+ years of experience in growth marketing across a variety of channels, including paid (primarily digital) and owned (email, SMS) • Experience managing an annual marketing budget of at least $50M, with multiple channels exceeding $10M+ each • Proven ability to collaborate cross-functionally with operational, product, and analytics teams • Strong analytical skills and financial acumen • Demonstrated success in driving significant growth with 50%+ YoY growth • Track record of launching and scaling new marketing programs or channels • Proven experience in developing and executing comprehensive marketing strategies

Benefits

• 100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments • Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States • Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA • 401(k) plan access: Start saving for your future • Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees) • Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering • Employee Assistance Program (EAP): Support for your mental and physical health • New hire home office stipend: Set up your workspace for success • Quarterly department stipend: Fund team-building activities or in-person gatherings • Wellness events and lunch & learns: Explore a variety of engaging topics • Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all • Discounted programs: Fetch, SmartSpend, Ladder, SoFi