Director - Paid Media Strategy

October 19

Apply Now

Receive Emails with Similar Jobs

Wpromote

WebsiteLinkedInAll Job Openings

Paid Search & Media • Creative Services • SEO • Earned Social • Content Marketing

201 - 500

Description

• As a Director of Media Strategy, serve as key strategy lead within the agency. • Partner with clients to address business objectives through thoughtful integrated marketing strategy. • Set strategic vision across paid media channels, inclusive of media mix, audience strategy, creative strategy and measurement. • Work closely with channel teams to bring the strategy to life and maintain strong client relationships. • This role combines extreme ownership and autonomous decision-making, client-facing presence, and thoughtful strategic planning. • At Wpromote, we believe that great work is only possible with great people. • Our goal is to build a more inclusive work environment and support our people at every stage of their careers.

Requirements

• 6-8 years of experience working in paid media advertising comprising of media activation, multi-channel experience preferred (search, social, programmatic) • Extensive experience developing, optimizing, analyzing and reporting on paid campaigns across brand and performance objectives • Experience leading cross-channel client engagements with minimal oversight • Experience working closely with a given client’s additional agency partners on integrated strategy, planning, and measurement • Experience working with analytics teams on granular program tracking and performance dashboard creation • Excellent oral, written, and interpersonal skills, with the ability to identify and respond to situations quickly • Effective time management and project management skills • Bachelor’s degree in marketing, Communications, or related field

Benefits

• Half-day Fridays year round • Unlimited PTO • Extended Holiday break (Winter) • Flexible schedules • Work from anywhere options* • 100% paid parental leave • 401(k) matching • Medical, Dental, Vision, Life, Pet Insurance • Sponsored life insurance • Short Term Disability insurance and additional voluntary insurance • Annual Class Pass Credits and more!