WRS Health
More than just a cloud-based EHR & Practice Management software.
Practice Management solutions • Web based ambulatory EHR solutions • ONC-ATCB certified • Specialty based EHR • CCHIT certified
201 - 500 employees
SEO Specialist
5 days ago
WRS Health
More than just a cloud-based EHR & Practice Management software.
Practice Management solutions • Web based ambulatory EHR solutions • ONC-ATCB certified • Specialty based EHR • CCHIT certified
201 - 500 employees
📋 Description
• We are seeking an SEO Specialist responsible for developing and executing SEO and SEM strategies. • Manage backlink analysis and optimize search engine performance. • Conduct competitive analysis to stay ahead in the digital landscape. • Work closely with content, marketing, and web development teams. • Enhance search rankings and maximize website performance. • Develop and implement SEO strategies to improve organic search rankings and website traffic. • Manage and optimize SEM campaigns (Google Ads, Bing Ads). • Conduct backlink audits, outreach, and link-building strategies to improve domain authority. • Perform keyword research and on-page optimization for content, metadata, and site structure. • Analyze search engine performance using Google Analytics, Google Search Console, and other SEO tools. • Monitor competitor SEO and SEM strategies. • Collaborate with content creators to ensure SEO best practices are implemented. • Conduct technical SEO audits, identifying and resolving issues. • Generate SEO performance reports, tracking KPIs such as rankings, traffic, and conversion rates. • Stay up-to-date with SEO trends, Google algorithm updates, and best practices.
🎯 Requirements
• Proven years of experience in SEO, SEM, and search engine analytics. • Strong knowledge of Google Ads, Google Analytics, Google Search Console, and SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.). • Experience with backlink strategy development, link-building campaigns, and competitive analysis. • Proficiency in keyword research, on-page/off-page optimization, and technical SEO. • Familiarity with HTML, CSS, and basic JavaScript for SEO purposes is a plus. • Strong analytical skills and ability to interpret SEO data to drive actionable insights. • Excellent communication and collaboration skills. • Strong understanding of AI-driven search experiences, including Google’s SGE, Perplexity, ChatGPT browsing, and other AI-generated result formats. • Ability to adapt content strategies to rank in AI-generated responses. • Experience optimizing content for AI search engines, including entity-based SEO, structured data, schema markup, and conversational queries to improve visibility in AI-driven search results.
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