Marketing Associate

February 16

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iRhythm Technologies, Inc.

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iRhythm Technologies, Inc. is a medical technology company that specializes in digital healthcare solutions for the management of cardiac arrhythmias. The company is best known for its ZioSuite, a comprehensive platform designed to deliver a streamlined solution for assessing heart health through advanced analytics and patient-centered data collection. iRhythm focuses on improving patient outcomes and optimizing the efficiency of healthcare providers through innovative technology in the cardiac monitoring space.

mHealth • Wearables • Digital Health • Medical Devices • technology

1001 - 5000 employees

Founded 2006

⚕️ Healthcare Insurance

🧬 Biotechnology

📋 Description

• The Marketing Associate for the Mobile Cardiac Telemetry (MCT) product line plays a key role in developing and executing marketing initiatives that drive business growth and customer engagement. • Reporting to the Senior Marketing Manager, MCT, this individual will work closely with cross-functional teams to develop impactful content, support product launches, and enable sales success. • This is a hands-on role that requires creativity, attention to detail, and the ability to manage multiple projects effectively across a variety of stakeholders. • Develop, manage, and deliver effective messaging and high-quality marketing materials—including product overviews, datasheets, whitepapers, presentations, emails, and digital content for social media—ensuring brand consistency, alignment with business objectives, and driving product awareness and engagement. • Partner with product, enablement, and sales teams to create and maintain sales enablement tools such as case studies, competitive resources, and objection-handling materials. • Plan and execute integrated marketing campaigns, including demand generation efforts (e.g., sales flyers, nurture emails, and onboarding content) and product launch initiatives, from pre-launch preparations to post-launch evaluations. • Collaborate cross-functionally to ensure seamless execution of marketing activities in line with company priorities and timelines. • Oversee the creation, review, and approval of digital and print content for platforms such as websites, email campaigns, and social media, ensuring compliance with regulatory and legal standards. • Act as a key liaison between marketing and sales teams to deliver timely field support and empower clinical selling through targeted tools that highlight product value, outcomes, and clinical efficacy. • Monitor competitive activity and market trends to inform strategic positioning and continuously refine messaging across all customer touchpoints.

🎯 Requirements

• Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. • Experience: 2+ years of experience in marketing, preferably in med-tech, healthcare, or technology. • Skills: • Strong content creation and editing skills with a keen eye for detail. • Proficiency with digital marketing tools and platforms, such as CRM systems, social media tools, and CMS. • Excellent project management and organizational skills, with the ability to handle multiple priorities. • Analytical mindset with the ability to interpret data and translate insights into actionable strategies. • Strong interpersonal skills for collaboration with internal and external stakeholders. • Service-oriented and responsive mindset, demonstrating a commitment to going the extra mile to achieve desired outcomes. • Proven capacity to think critically and navigate complex situations with agility and creativity. • Reliable and conscientious, consistently meet deadlines and deliver dependable results. • Adept at managing multiple projects concurrently, ensuring on-time completion with a high degree of accuracy. • Possess a strong passion and curiosity about the healthcare space.

🏖️ Benefits

• medical, dental, and vision insurances (all of which start on your first day) • health savings account employer contributions (when enrolled in high deductible medical plan) • cafeteria plan pre-taxed benefits (FSA, dependent care FSA, commute reimbursement accounts) • travel reimbursement for medical care • noncontributory basic life insurance & short/ long term disability • emotional health support for you and your loved ones • legal / financial / identity theft/ pet and child referral assistance • paid parental leave • paid holidays • travel assistance for personal trips • PTO • 401(k) (with company match) • Employee Stock Purchase Plan • pet insurance discount • unlimited amount of Linked In Learning classes