Senior Manager, Product Marketing

10 hours ago

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Acorns

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Description

• Join Acorns as a Sr. Manager in Product Marketing • Lead go-to-market strategies for financial wellness products • Collaborate across functions for effective branding and marketing campaigns • Translate customer needs into product messaging and marketing content • Execute product marketing initiatives and measure their performance

Requirements

• 6+ years of Product Marketing, Growth Marketing, or Product Management experience; experience in large global organizations preferred • Experience crafting & implementing customer segmentation based on demographics, attitudes, behaviors and lifetime value. • Demonstrated track record of creating customer segment oriented campaigns to steer new customer acquisition, deepen engagement & retention • Advanced quantitative and deductive skills. Ability to distinguish between the signal and the noise and make data-guided actions. • Outstanding prioritization and project management skills • Powerful storyteller: written, verbal, and visual • Demonstrated ability to collaborate effectively across multiple teams • Self-starter and ability to build programs from scratch: be ready to roll-up your sleeves and get things done

Benefits

• Competitive salary and stock options • A comprehensive benefits package to meet the needs of you and your family • Flexible work hours, location, and paid time off • 401k discretionary match • Monthly Acorns account contribution & GoHenry account for your family • Wellness Days - Company-wide quarterly days off to rest + recharge • Mindfulness, Mental Health, and Financial Wellness resources: Headspace, Ginger, and Addition Wealth are offered at no cost to you • Acorns Career Development Program (Monthly Acorns to Oaks training sessions, development plans, quarterly development check-ins, Cornerstone’s online training platform) • Roots Leadership Program for emerging leaders • Monthly community celebrations, events, panel discussions, and speakers • Talented and motivated team members who care deeply about one another, our mission, and our customers. • The rare opportunity to create a new world. We inspire one another every day to do meaningful work that solves big societal challenges.