Senior Marketing Analyst
November 12
Description
• We are seeking a Sr. Marketing Analyst to drive pipeline growth through full-funnel optimization. • Analyze marketing metrics, optimize the funnel, and report on pipeline performance across channels. • Deliver insights on opportunities and risks, while maintaining marketing reporting infrastructure.
Requirements
• Degree in Math, Statistics, Economics, or similar field • 5+ years experience in data analytics/science, business analytics, or marketing analytics • Strong understanding of marketing/sales funnel analytics and performance metrics • Proficiency in data analysis and visualization tools (i.e., Looker, SFDC, Google Analytics, HockeyStack, etc.) • Experience with A/B testing, media mix modeling, and multi-touch attribution • Experience optimizing for website performance and SEO (Google search console) • Track record leveraging large dataset to develop recommendations and implementation plans • Excellent written and verbal communication skills with strong executive presence and proven ability to rally others around a vision.
Benefits
• Competitive salary • Unlimited vacation • Wellness account • Extended health coverage • Dental/optical/travel insurance • Life insurance • Employee and family assistance plan
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