Content Team Lead

2 days ago

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Awesome Motive, Inc.

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We are the people behind WPBeginner, OptinMonster, MonsterInsights, WPForms, SeedProd, Smash Balloon, All In One SEO, PushEngage & more$1. .$1

201 - 500

Description

• Lead and manage a team responsible for executing successful content strategies and marketing campaigns that drive results. • Direct team members’ work, remove barriers to success, be proactive in identifying potential blockers, and recommend process improvements. • Have open conversations with team members to understand task status, identify obstacles, and provide feedback and leadership. • Provide conversion-focused feedback and suggestions for content marketing activities across all channels. • Demonstrate a strong understanding of SEO/ GEO, Google updates, and analytics. • Communicate regularly with the Content Manager about any issues or challenges faced by you or your direct reports. • Be a role model; lead by example in your communication and attendance.

Requirements

• You have 5+ years of experience in content production and growth marketing for product-led/ freemium SaaS, ideally in the B2B/ SMB space. • You have proven management experience and have successfully led a team of 3-5 people, including hiring, training, motivating, and retaining the best talent in the industry. • You have a good working knowledge of managing self-hosted WordPress sites. • You have experience in conversion rate optimization, email optimization, and video marketing. • You have advanced understanding of SEO best practices and AI platforms, including the use of generative AI to level up. • You understand our target audience and can develop effective strategies to drive growth. • You are comfortable creating your own reports in tools such as SEMrush, Ahrefs, GA4, and Looker Studio, and you know how to measure valuable outcomes on YouTube. • You communicate effectively across the team and the business. This includes providing feedback and constructive criticism, listening actively, and presenting ideas and recommendations clearly and concisely. • You show an active interest in emerging technologies and new marketing strategies. • Bonus points if you also have: You have achieved direct business growth impact through successful growth initiatives. • You have experience with areas of growth marketing, such as A/B testing, PPC, and affiliate partnerships. • You have managed seasonal sales and large marketing campaigns.

Benefits

• Competitive Salary. • Term Life Insurance and Accidental Death & Dismemberment for all full-time team members during their employment. • Health, Dental, and Vision Insurance benefits for full-time U.S. employees. • Health Insurance benefits for all employees in India, Pakistan, Brazil, Philippines, Ukraine, Poland, Romania, Nepal, Kenya, Mexico, Nigeria, Spain & Jamaica. • Work from your home. We’re spread out all over the world – United States, Canada, Ukraine, India, Pakistan, Singapore, and more. • Flexible PTO after 90 days of employment. We encourage employees to take the time they need for a vacation, stay healthy, and spend time with friends and family. • Holidays (based on your location) • Paid maternity and paternity leave. • We happily provide or reimburse software you’ll need as well as books or courses that promote continued learning. • We cover all costs of company travel (including our annual all-company retreat and mini-team meetups). • Additional Perks include AM Welcome Box for new team members, Yearly Anniversary Gifts, and Technology Stipend each work anniversary. • We give you the opportunity to solve challenging and meaningful problems that make a difference. • Ability to work with some of the best people in the business through frequent, if not daily, interactions. • And in case you were wondering: no politics, no b.s., and no jerks.