Regional Marketing Manager - SLED

October 8

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Axonius

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Cybersecurity Asset Management • Asset Inventory • IT Asset Visibility • Cybersecurity Solutions • Network Security

501 - 1000

💰 $200M Series E on 2022-03

Description

• Responsible for developing and executing marketing strategies to increase brand awareness. • Drive lead generation and accelerate pipeline growth within the SLED vertical. • Collaborate cross-functionally with sales, product marketing, and partner teams. • Conduct market research to understand key challenges and trends within the SLED space. • Plan and execute regional marketing campaigns (digital marketing, email campaigns, webinars). • Manage event strategy, including trade shows and regional marketing events. • Monitor and measure campaign effectiveness through KPIs and data-driven insights. • Manage regional marketing budgets to maximize marketing impact and ROI.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field; MBA or equivalent experience preferred. • 5+ years of experience in B2B marketing, with a focus on regional or field marketing. • Proven success in the SLED market, with a strong understanding of government procurement cycles, contract vehicles, and education sector nuances. • Experience working within the technology, cybersecurity, or SaaS industry is highly preferred. • Familiarity with account-based marketing (ABM) strategies and tactics. • Strong project management skills with the ability to manage multiple campaigns and initiatives simultaneously. • Excellent communication and interpersonal skills, with the ability to influence and collaborate with internal teams and external stakeholders. • Data-driven mindset with experience analyzing marketing metrics and adjusting strategies for maximum impact. • Proficient in marketing automation tools (e.g., Marketo, HubSpot) and CRM platforms (e.g., Salesforce).

Benefits

• Stock options • Attractive benefits • Annual bonus