Manager - Marketing Operations

February 20

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Blink Health

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Blink Health is a company that provides discounted medication pricing and delivery services. They aim to make prescription medications more affordable by offering the same pills at lower prices, either through participating local pharmacies or via home delivery. With a network of over 35,000 pharmacies nationwide, Blink Health allows customers to pay online for discounted prices and pick up their medications at a preferred location, or opt for fast, free home delivery. Blink Health prepares prescriptions, manages refills, and offers access to licensed pharmacists for any inquiries. Importantly, Blink Health is not insurance but a discount plan organization.

501 - 1000 employees

Founded 2015

⚕️ Healthcare Insurance

💊 Pharmaceuticals

🛒 Retail

📋 Description

• Company Overview: Blink Health is the fastest growing healthcare technology company that builds products to make prescriptions accessible and affordable to everybody. • The Role: Manager, Marketing Ops (Remote) • As a Marketing Ops Manager, you will support and execute marketing operations to drive awareness of the BlinkRx brand and value proposition. • Your objectives: Execute successful co-branding campaigns with pharmaceutical partners to support our Growth team, elevate the BlinkRx brand, and support partner objectives. • Plan and manage Blink Health’s presence at industry conferences and events, ensuring alignment with marketing goals and company strategy. • Oversee marketing operations processes, tools, and systems to streamline workflow and improve efficiency. • Your responsibilities: Execute campaigns across channels and audiences to deliver meaningful and informative content to target audiences. • Collaborate with pharmaceutical partners to execute co-branded marketing campaigns, ensuring alignment with both BlinkRx and partner brand guidelines. • Plan and execute Blink Health’s participation in industry events and conferences. • Manage the development and execution of marketing events, including virtual events, webinars, and in-person engagements. • Optimize marketing processes and operations, including project management tools. • Support cross-functional teams to execute marketing strategies by providing operational support. • Monitor performance of campaigns and events, providing insights and recommendations for continuous improvement.

🎯 Requirements

• 3-5 years of experience in marketing operations or a related role, preferably within B2B healthcare or technology, with startup experience highly preferred • Experience managing and optimizing marketing tools and platforms (e.g., CRM, email automation, analytics tools) • You have direct and applicable experience designing, executing, and measuring marketing campaigns • Strong project management skills, with the ability to manage multiple initiatives simultaneously • Excellent problem-solving skills, with a strong focus on process improvement and operational efficiency • Strong collaboration and communication skills, with experience working cross-functionally with teams such as sales, product, and marketing • A bachelor’s degree in Marketing, Business, or a related field