BrowserStack
BrowserStack is a comprehensive cloud-based testing platform that enables developers and testers to run tests on real devices and browsers. It provides solutions for manual and automated testing of websites and mobile applications, ensuring compatibility, functionality, and performance across a plethora of devices and browsers. With features such as cross-browser testing, visual testing, and test observability, BrowserStack aims to streamline test automation, enhance test coverage, and improve overall testing efficiency. The platform supports integrations with various CI/CD tools and offers extensive browser and device coverage, ensuring seamless and bug-free experiences for users globally.
Mobile testing • Web testing • Cross-browser testing • Cloud infrastructure • Real Devices
Lead - Performance Marketing
April 14
BrowserStack
BrowserStack is a comprehensive cloud-based testing platform that enables developers and testers to run tests on real devices and browsers. It provides solutions for manual and automated testing of websites and mobile applications, ensuring compatibility, functionality, and performance across a plethora of devices and browsers. With features such as cross-browser testing, visual testing, and test observability, BrowserStack aims to streamline test automation, enhance test coverage, and improve overall testing efficiency. The platform supports integrations with various CI/CD tools and offers extensive browser and device coverage, ensuring seamless and bug-free experiences for users globally.
Mobile testing • Web testing • Cross-browser testing • Cloud infrastructure • Real Devices
📋 Description
• Play a crucial role in developing, implementing, and optimizing our paid marketing campaigns across various platforms to ensure exponential growth of BrowserStack. • Maximize ROI through strategic ad placement, conversion optimization, and meticulous data analysis. • Coordinate and work with multiple teams at BrowserStack that involve content, design, growth, product and engineering.
🎯 Requirements
• Minimum of 5+ years of experience managing Ad campaigns across major platforms such as Google Search, SA 360, DV360, Bing Search, Meta Ads, LinkedIn Ads, Twitter Ads, Display Ads, and Programmatic Ads. • Strong subject matter expertise in running Google Search Ads along with detailed understanding of all search metrics and reporting is a must. • Strong proficiency in Google Analytics, Google Tag Manager, Looker and conversion tracking tools. • Proven ability to analyze data and derive actionable insights. • Experience in B2B SaaS and developer marketing is highly desirable. • Deep understanding of B2B sales funnels and the unique challenges and opportunities in this sector. • Exceptional analytical and problem-solving skills with the ability to interpret data and make data-driven decisions. • Strong copywriting skills with the ability to create persuasive and engaging ad content. • Excellent verbal and written communication skills with the ability to convey complex concepts clearly and effectively. • Collaboration skills to work with different functions and teams.
🏖️ Benefits
• Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000 • Gratuity as per payment of Gratuity Act, 1972 • Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends • Remote-First work environment that allows our people to work from anywhere in India • Remote-First Benefit for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience
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