Product Marketing Manager

3 days ago

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Censia

WebsiteLinkedInAll Job Openings

talent on demand • machine learning • data science • data as a service • predictable pipeline

51 - 200 employees

🤖 Artificial Intelligence

👥 HR Tech

🎯 Recruitment

Description

• About Censia: This is an opportunity to join a rapidly growing startup with an incredible foundation and huge ambitions. • Censia is an AI-powered Talent Intelligence Platform that organizes talent data, enabling enterprises to make unbiased, predictive, and intelligent decisions about talent acquisition and talent management. • We are looking for a dynamic and driven Product Marketing Manager to join our team and take ownership of crafting consistent, impactful messaging that resonates across diverse stakeholders. • In this role, you will focus on positioning our HR/skills-based tech products in the market, driving sales enablement strategies, and supporting scalable content development. • If you have experience in HR tech, thrive in startup environments, and excel at messaging and positioning, we want to hear from you. • Key Responsibilities: • Develop and implement product messaging and positioning strategies to clearly articulate value propositions and resonate with target audiences. • Collaborate with sales, product, and marketing teams to create sales enablement materials, including pitch decks, onboarding resources, and certification programs. • Drive the content strategy by producing compelling assets, such as case studies, white papers, and blog posts, to support go-to-market initiatives. • Conduct market research and competitor analysis to inform product marketing strategies and identify opportunities for differentiation. • Partner with cross-functional teams to align on consistent messaging across all channels.

Requirements

• Proven experience in HR tech or skills-based employee learning platforms, with hands-on product marketing experience. • Demonstrated expertise in creating and launching product marketing strategies within startup environments. • Strong track record of developing messaging frameworks and content strategies. • Familiarity with HR HCM systems and their integration into marketing efforts. • Exceptional communication and storytelling skills focus on delivering clear and consistent messaging.