Paid Media Strategist - PPC/SEM

2 days ago

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SEO • Search Engine Optimization • Social Media Marketing • Pay-per-click management • Call Tracking

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Description

• Develop comprehensive paid strategies for clients • Conduct keyword research and campaign performance analysis • Create compelling ad copy aligned with brand voice • Set up and optimize Google Ads campaigns • Monitor campaign performance and implement optimization strategies • Conduct A/B testing and provide regular reports

Requirements

• Bachelor's degree in marketing, advertising, or related field (preferred) • 3-5 years of experience as a PPC/SEM Strategist managing Google Ads campaigns • Deep understanding of Google Ads platform • Strong analytical skills to interpret data • Proficient in analytics tools like Google Analytics • Excellent knowledge of keyword research tools • Understanding of search engine marketing principles • Exceptional attention to detail • Strong communication skills • Google Ads certification is a plus

Benefits

• Competitive salary • Full range of benefits • Matching 401(k) • Paid time off (PTO) • Exciting working environment