Code and Theory is a technology-first creative agency that operates at the intersection of creativity and technology. The company partners with media and publishing companies to shape political news and delivers digital transformation for ambitious brands like Microsoft, Amazon, NFL, and more. As a trusted partner, the agency is known for its expertise in building end-to-end solutions that address consumer and business needs in today's evolving digital landscape. With a team composed of 50% engineers and 50% creatives, Code and Theory redefines the digital experience across various industries including automotive, sports, hospitality, finance, and education. They are recognized for their innovative approach in business transformation, AI-driven design systems, and strategic digital marketing initiatives.
6 days ago
π½ New York β Remote
π΅ $110k - $165k / year
β° Full Time
π Senior
π΄ Lead
β Product Manager
π¦ H1B Visa Sponsor
Code and Theory is a technology-first creative agency that operates at the intersection of creativity and technology. The company partners with media and publishing companies to shape political news and delivers digital transformation for ambitious brands like Microsoft, Amazon, NFL, and more. As a trusted partner, the agency is known for its expertise in building end-to-end solutions that address consumer and business needs in today's evolving digital landscape. With a team composed of 50% engineers and 50% creatives, Code and Theory redefines the digital experience across various industries including automotive, sports, hospitality, finance, and education. They are recognized for their innovative approach in business transformation, AI-driven design systems, and strategic digital marketing initiatives.
β’ Collaborate with stakeholders to define and prioritize business requirements for Adobe Experience Cloud solutions β’ Develop and maintain product roadmaps, ensuring alignment with business objectives and user needs β’ Act as the primary liaison between business users, technical teams, and Adobe consultants to drive solution design and implementation β’ Define and document business processes, user stories, acceptance criteria, and functional specifications β’ Oversee the end-to-end implementation of Adobe solutions, ensuring seamless integration across AEM, AEP CDP, CJA, Workfront, Analytics, and Target β’ Support change management efforts, user adoption, and training to maximize the value of Adobe Experience Cloud products β’ Ensure compliance with best practices, governance policies, and industry standards for data security and privacy β’ Facilitate workshops, sprint planning, and backlog grooming sessions with agile development teams
β’ Strong understanding of Adobe Experience Cloud, including AEM (Adobe Experience Manager), AEP (Adobe Experience Platform), Workfront, Adobe Analytics, and Adobe Target β’ Experience defining and managing digital marketing and content strategies within enterprise environments β’ Hands-on experience gathering requirements, writing user stories, and managing product backlogs β’ Excellent communication and stakeholder management skills to align business and technical teams β’ Understanding of Agile and Scrum methodologies in a digital marketing or enterprise setting β’ 7β10 years of experience in business analysis, product ownership, or digital marketing technology roles β’ Proven experience leading enterprise-level MarTech implementations and digital transformation initiatives β’ Bachelorβs or Masterβs degree in Business, Marketing, Computer Science, or a related field
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