Senior Product Marketing Manager

March 5

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Logo of Cropster

Cropster

Cropster is a market-leading Software as a Service (SaaS) company providing comprehensive software solutions for the coffee industry. Their software is designed to enhance productivity and streamline operations for coffee farmers, roasters, cafe managers, and others involved in the coffee supply chain. Cropster offers a range of products, including tools for recording raw data, monitoring drying conditions, and improving inventory management. With AI-enhanced features and a focus on operational efficiency, Cropster helps its clients improve quality and reduce costs across multiple locations. Known for their flexible solutions and transparent pricing, Cropster is trusted across the globe for their professional support and innovative technology in coffee production and commerce.

Coffee • Agricultural Producer Groups • International Trade Support • Integrated Quality Management • Traceability

📋 Description

• Position Roast & Commerce products in the market. • Serve as interface between Product Management and Commercial teams. • Develop Go-to-Market strategies with sales and marketing. • Conduct market research and analysis. • Increase product adoption and cross-selling opportunities. • Execute marketing campaigns aligned with objectives. • Provide sales team with tools and training.

🎯 Requirements

• A deep understanding of the coffee industry, including operations such as coffee roastery, farming, processing, export, or import. • Significant experience in product marketing, including market and competitive analysis, customer segmentation, and product positioning. Ideally in the coffee or SaaS industries. • Strong communication, content creation, and public speaking skills. • A business and analytical mindset; ambitious and results oriented with strong quantitative skills and a keen attention to detail. • Excellent cross-functional collaboration skills, with the ability to work closely with other departments to drive results. • Fluency in English. • A Bachelor’s degree in Marketing, Business, or a related field would be particularly delighted. • Experience working with Cropster’s products and an understanding of their workflows. • Familiarity with product lifecycle management and experience managing product launches and go-to-market campaigns. • Proficiency in marketing tools and CRM platforms. • International experience would prove beneficial.

🏖️ Benefits

• Budgets for education & wellbeing • Professional development • Remote work • Very flexible working hours • Paid time for volunteer work • Access to mental health support • An endless stream of really great coffee

Apply Now

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