CRO Analyst

November 27

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Directive

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NOCOLOGY • IT Support • Web Design • Cloud Hosting. JoomConnect

11 - 50

Description

• Directive Consulting is the performance marketing agency for SaaS and Tech companies. • This role reports to the Director of CRO and plays a crucial role in shaping and executing high-impact, data-driven strategies. • You will work directly with enterprise SaaS clients on creating custom strategies and executing CRO deliverables. • Own, lead and execute high-impact CRO strategies, bridging data insights with creative solutions. • Design and implement CRO strategies for diverse clients to drive results aligned with their business goals. • Lead and run the day-to-day CRO strategy for multiple client accounts. • Conduct CRO audits to assess clients’ strengths and weaknesses. • Establish KPIs for conversion rate optimization and create robust A/B testing roadmaps.

Requirements

• 5 years experience working at a performance/digital marketing agency (3 years specific to CRO, B2B/SaaS is a plus). • Ability to develop strategies to enhance a client’s CRO. • Equal parts competitive and curious; true problem-solver with proven success in leading strategic CRO initiatives. • Significant client-facing experience in a digital marketing agency. • Knowledge and experience with design-related softwares including, but not limited to Figma, Adobe Creative Suite, Unbounce, Webflow. • Expertise with A/B and multivariate testing. • Identify new CRO growth opportunities for clients by analyzing existing messaging and copy. • Active participant in CRO thought leadership, conferences, and networking events, staying up-to-date on innovations in CRO.

Benefits

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle. • 100% employer-paid plan for you and a 50% employer contribution for your dependents. • Access to certified therapists through Spring Health, membership to Headspace. • Physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care. • Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave. • Traditional and Roth 401(k) with a 3% company match. • Annual bonus based on tenure, which scales in total amount over time.