Senior Product Marketing Manager

November 27

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Logo of DIRECTV

DIRECTV

The DIRECTV Remote • Satellite TV • Streaming TV • Live Sports • Entertainment

10,000+

Description

• Design, develop, and implement launch strategy for products and services. • Develop Winback marketing strategies to re-engage former customers. • Manage the budget across multiple channels, teams, and vendors. • Collaborate with teams to produce impactful marketing assets. • Analyze and report on performance metrics to achieve targets.

Requirements

• BA in Marketing or Business preferred. • Minimum of 5 years of experience in product lifecycle management. • Ability to anticipate risks and devise contingencies. • Skilled in product life cycle management and advanced email/digital performance tactics. • Strong analytic and decision-making skills. • Proficiency in PowerPoint, Excel, Word, and standard office applications.

Benefits

• DIRECTV's compensation structure is designed to be market-competitive and supports efforts to attract and retain employees. • The salary ranges reflect base salary only and do not include bonus or benefits, representing a total compensation package.

Apply Now

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