Ad Operations Manager, Advertising Solutions

July 20

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Discord

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Imagine a place

Video Games • Text Chat • VOIP

501 - 1000

💰 $12G Venture Round on 2022-03

Description

• Work closely with Account Executives and Account Managers to gather, prioritize, and synthesize client goals and needs. • Develop the strategies and plans to execute, optimize and monitor digital ad campaigns on Discord based on client needs – including determining best ways to stage and traffic campaigns, gather creative assets, and implement ad tags and tracking. • Develop systems to ensure accurate implementation of campaign parameters – including dates, targeting, tracking, impression/reach goals, geographies, and budget level. • Work cross-functionally with Account Managers, Product Managers, and technical teams to determine best ways to optimize campaign outcomes and maximize ROI for clients – including technical troubleshooting and problem solving, as well A/B testing of messaging, creative, and targeting. • Synthesize campaign performance insights for internal stakeholders and clients that summarize campaign performance, trends, ROI, as well as actionable recommendations. • Serve as the point of contact and expert for Account Executives and Account Managers on best campaign practices and maximize likelihood of client success on Discord.

Requirements

• 5+ years of experience in digital advertising, ad operations, or related roles. • Demonstrated knowledge and experience with a broad variety of ad technologies, campaign operation methodologies, and ad tracking / measurement. • Successful track record of working with clients, understanding their needs, and delivering value. • Proficiency in all aspects of ad tracking including campaign staging, creative coordination, pacing, optimization, and troubleshooting. • Strong analytical proficiency with the ability to interpret data, generate insights, and make data-driven decisions. • Familiarity and insight into market trends and KPIs, such as performance viewability, brand safety, yield analysis, and audience extension. • Excellent communication and collaboration skills to work effectively in a fast changing environment with cross-functional teams.